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Napster to power Circuit City music site

April 23, 2007

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Napster and retail chain Circuit City announced their new a subscription service with millions of songs ready to launch on April 29. The subscription will have a cost of $14.95 per month but consumers will also be able to buy individual songs at 99 cents each.

Following iTunes’ example, many U.S. electronics chains are teaming up with web music services to try and compete in a world where the Apple’s store has more than 80 percent of the market. Just last year, in October, Best Buy Co. introduced a music player and subscription service with partners SanDisk Corp. and RealNetworks Inc.

Napster’s share price has got a boost in recent weeks from its renewed focus on building a customer base through partnerships with third parties. Earlier this month, Napster said it would beat revenue expectations after integrating more than 225,000 AOL Music Now paid subscribers into its service. That acquisition brought Napster’s total subscriber base to 830,000.

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