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Apple launches new iPod Shuffle

November 3, 2006

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Apple had announced the world’s smallest digital music player for just $79 and here it is.

Available in Apple’s retail stores and Authorized Resellers, this half-a-cubic-inch-one-ounce gadget is about half the size of the original iPod and comes with an aluminum design built-in clip, making it the most wearable iPod ever.

“The new iPod shuffle completes our all-new lineup of iPods for this holiday season and beyond, and we hope it’s going to be a huge hit.” said Greg Joswiak, vice president of Worldwide iPod Product Marketing.

The player’s flash memory of 1GB enables users to store up to 240 songs. According to Apple, the battery should last for around 12 hours.

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